Jaguar Thumbs Nose at Mercedes in Chicken Ad Parody
It won’t be long until Jaguar offers a host of products designed to compete more directly with German luxury brands.
The company will release a compact sedan that will go toe-to-toe with BMW’s 3-Series and recent spy photos suggest that the brand is readying a crossover built on the same modular platform despite playing coy about production plans. Those and other models to be built on the new aluminum structure will help Jaguar increase its sales volume. While the vehicles will rely on both an engaging style and sharp driving dynamics to peel people away from the Germans.
SEE ALSO: Mercedes Magic Body Control Ad Features Disco, Dancing Chickens
As if the new F-Type isn’t evidence enough of Jaguar’s intent to build dynamic vehicles, it just released an ad blatantly making fun of the “Magic Body Control” suspension in Mercedes’ new S-Class flagship.
Luke is an energetic automotive journalist who spends his time covering industry news and crawling the internet for the latest breaking story. When he isn't in the office, Luke can be found obsessively browsing used car listings, drinking scotch at his favorite bar and dreaming of what to drive next, though the list grows a lot faster than his bank account. He's always on <A title="@lukevandezande on Twitter" href="http://twitter.com/lukevandezande">Twitter</A> looking for a good car conversation. Find Luke on <A title="@lukevandezande on Twitter" href="http://twitter.com/lukevandezande">Twitter</A> and <A title="Luke on Google+" href="http://plus.google.com/112531385961538774338?rel=author">Google+</A>.
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shots fired lol
And who says that Brtits have no humor--or is it Germans?